Billboard WarsOutbid the competition.
THE RULES OF THE ROAD

A little rivalry.
A few simple rules.

Find your billboard. Make it yours. Give the next challenger something to beat.

01

Pick your spot.

You’re buying a specific virtual billboard on this road. Want the first spot? Claim billboard #001. Paying more for another billboard doesn’t move it to the front. The welcome billboard isn’t for sale.

02

Beat the price by at least $1.

The claim form starts at the current price plus $50. Adjust it however you like, as long as it’s at least $1 above the current price. You pay the full new claim amount, not just the difference. Any applicable tax appears at checkout.

03

Pay, then take the spotlight.

Add your company details, choose a website image or upload your own, and complete Stripe checkout. Once payment is verified and your claim still qualifies, the billboard updates to your business. No daily deadline or auction countdown.

04

Hold it until someone pays more.

Your placement stays until a higher qualifying paid claim replaces it, subject to the site’s terms. To reclaim the spot, make another higher paid claim. These are one-time payments, not subscriptions, and there’s no guaranteed minimum display time.

05

Checkout isn’t a reservation.

Someone else can claim the spot while you’re checking out. If your payment is verified but your offer is no longer high enough when processed, we initiate a full refund. Being outbid after your billboard has been awarded does not trigger a refund.

06

Keep the rivalry friendly.

Only submit a business you’re authorized to represent. Use accurate details, a working website, and images you have permission to use. No impersonation, scams, harmful links, or prohibited content. Payment doesn’t override the content rules.

07

Share the fun.

Share your billboard and rally your fans. Sharing doesn’t change ownership or placement—paid claims do. Starter businesses help fill the road; their appearance doesn’t mean they paid or endorsed the project. Views, clicks, and sales aren’t guaranteed.

Ready to make your move?

Find your billboard

This is a plain-language guide. Read the full terms, refund policy, and privacy policy before purchasing.